for over a century
innovators inreal estate
Coldwell Banker was born in San Francisco in 1906, after the great earthquake that struck the city, founding its model on the principles of honesty, integrity and service.
Throughout its history, it has always managed to read the changes and developments in the market in advance, so as to grasp the most productive aspects towards its customers.
A leader in technological innovation, it was the first real estate company to introduce cutting-edge tools to support its agents, thus maintaining the high standards of the real estate experience.
A network that continues to grow around the world thanks to forward-thinking people who are ready to seize opportunities and always give their best in full compliance with the philosophy of the founders-Colbert Coldwell and Arthur Banker.
Roberto Gigio
president & CEO
Coldwell Banker Italy
Coldwell Banker has been a beacon of international real estate for competence and ethical values since 1906.
In Italy, the brand arrived in 2009 with a precise idea: to import the excellence and quality that have made the oldest real estate franchise in the world great and to integrate them with the Made in Italy philosophy, synonymous with universal exclusivity.
Faithful to these principles, our growth over the years has been exponential.
Coldwell Banker Italy is today a strategic asset for our large international family.
We have become one by exporting the all-Italian attitude of “saper fare bene” and with the conviction that it is quality and not quantity that makes the difference. This is why we select our affiliates with great care. And it is thanks to their ability, that of the agents and all the staff that we are able to prove once again why our brand is different.
We are aware of how changeable the scenarios are in our work, as society changes and with it the market response time varies, requiring more and more speed and soft skills.
To meet this challenge, we are already looking toward a future in which the products and tools serving our franchisees can represent additional value to our customers.
Once again Coldwell Banker aims to be ahead of the times. Once again we are ready to innovate real estate franchising.
Roberto Gigio
President and CEO Coldwell Banker Italy
mission and
the value
Coldwell Banker Italy supports the vision of a real estate network based on quality rather than quantity by choosing to be the Home of the best agents and real estate entrepreneurs.
Careful selection of affiliates, offering the best tools and most effective services along with continuous and qualified training.
These are the strengths that have attracted top industry players.
the value
of the brand
Positioned by vocation in the medium-high residential sector Coldwell Banker has over the years been able to build additional important niches in the market.
Coldwell Banker Global Luxury: the global standard in luxury real estate.
We are also proud to be a leader in the luxury sector.
Thanks to the ‘internationality of our network we are able to attract the most important clients and manage the sale of the most prestigious properties in the world.
Coldwell Banker Commercial: from project to reality with commitment, vision and ethics.
CBC’s team of professionals, with its multidisciplinary approach, assists clients, institutional or private, by identifying the best opportunities in each asset class in all major Italian cities.
our
core value
home
Home is the most important among our values. It is the place that represents love and emotions more than any other. That is why our mission is to bring the joy of a home to all our clients. We do this with unparalleled experience, passion and energy.
We proudly represent the world’s oldest brand in real estate.
Coldwell Banker is the place where you can achieve your most ambitious plans, supported by a team that can inspire you.
people
Coldwell Banker supports the free activity of each affiliate and encourages sharing as a form of personal and professional enrichment and growth.
innovation
We seek new ideas and solutions that generate positive change. Able to make the business of each of our agents capable of anticipating market needs and responding to them in the best possible way.
ingenuity
A proactive mindset always drives us to seek effective solutions. Unconventional strategies for our goals, cutting-edge tools for everyone’s work.
excellence
We work with passion, ethics and professionalism by always giving the best we can to ensure high levels of quality and competence in what we do.
marvel
Wonder is the state of mind that drives us at Coldwell Banker. It is the way we approach every business opportunity. It is how we live our lives.
Wonder is that mental predisposition that gives you energy and optimism and is impossible to ignore, the best attainable result in our work.
It is the engine that inspires us, that creates that passion that can be felt in the mind, heart and soul.
This is what happens when our global network joins forces by sharing opinions and knowledge, to win together.